38 Killer Strategies You Can Use to Crush Gen Conflict Now!

Download your copy today

Download 38 Killer Strategies
Amy Lynch

Generations Expert + Idea Warrior + Entrepreneur

Category: Gen Edge

Tuesday, August 22, 2017

Whatcha Gonna Call Gen Z?

Many factors shape a generation – the economy, the political scene, parenting trends, educational methods and big turning-point events like the Kennedy and King assassinations, 9/11 or The Great Depression. A new generation is created when several elements like those above come together and create a clear shift in the national mood—from passionate to cynical maybe or, more recently, from cynical to urgent.  Right now, we’re watching those fact... Read More
Posted by Amy Lynch at Tuesday, August 22, 2017
Gen Edge Gen Z Generational Cycles Homelanders iGen

Thursday, May 11, 2017

Gen Z May Drive You Cray Cray. Here's Why.

Gen Z employees are fast. They expect to work hard. They know the value of a dollar. What could go wrong? Here's the tea. (Z slang for the gossip, the real dirt). Trained by Tech Your biggest challenge with Gen Z employees may well be the challenge their teachers and professors have been facing for years: lack of focus. These digital natives grew up reading Goodnight IPad rather than Goodnight Moon at bedtime. By elementary school, they were cross-platforming (mastering ... Read More
Posted by Amy Lynch at Thursday, May 11, 2017
Four Generations at Work Gen Edge Gen Z Homelanders

Tuesday, November 1, 2016

5 Things You Didn't Know About Gen Z

1. That’s not their real name.  The Z thing is basically a placeholder. As Zers go to work and show what they’re made of, a definitive name will emerge. But for now they (and we) have to put up with an annoying rage of names--IGens, Centennials, Plurals, Globals, 21st ers, Founders, etc. In the long term, put your money on Homelanders or on GenEdge, for a gen born on the edge of change. 2. Born to pinch and swipe.   Zs prefer to use 5 screens when multitasking. The... Read More
Posted by Amy Lynch at Tuesday, November 1, 2016
Gen Edge Gen Z Homelanders HR

Wednesday, August 19, 2015

Gen Z and Manufacturing

I have written about GenEdge (also called Gen Z or as Homelanders) as a generation poised to excel in manufacturing. Born after 1995, Edgers grew up assuming that tech ability and hands-on "hacking" are part of a basic skill set, not add-ons. And having grown up digital, they are hungry for DIY, tactile experiences. Edgers are into baking, building, carving and coding. Since elementary school, they’ve used YouTube to find out how to fix a bicycle or plant a garden.... Read More
Posted by Amy Lynch at Wednesday, August 19, 2015
Career Paths Four Generations at Work Gen Edge Gen Z Homelanders Manufacturing Technology

Wednesday, August 12, 2015

The Gen Z Mystery

Research about Gen Z -- also called Homelanders, iGen, Gen Edge and Globals -- is still emerging, but all indications are that they are sturdy, resourceful and willing to work. Consider this comparison chart. Before you jump for joy, consider the questions below. Every generation has its strengths and its weaknesses, and Gen Z is no exception. What will Z attributes mean for your organization? Questions to Consider If Edgers are more compliant, will... Read More
Posted by Amy Lynch at Wednesday, August 12, 2015
Communication Four Generations at Work Gen Edge Gen Z Homelanders Innovation Leadership Millennials

Wednesday, July 22, 2015

What's in a Name? Gen Edge

Move over Millennials. There's a new kid in town. Recently demographers and gen theorists documented a clear shift---distinct behaviors and attitudes that signaled the start of a new generation. Technology plays a role here. For people 19 and under, digital relationships and multi-tasking on five screens at once are the norm. In fact, many of them were read "Goodnight IPad" rather than "Goodnight Moon" at bedtime. Now the question -- what to call this new... Read More
Posted by Amy Lynch at Wednesday, July 22, 2015
Four Generations at Work Gen Edge Gen Z Generational Cycles Homelanders HR

Wednesday, July 8, 2015

Gen Z Kids Are Like Their Great-Grandparents. Here's Why.

Alas, it’s the Millennials’ turn to feel old. Gen Z (also called Homelanders or GenEdge) is coming of age. The oldest Zs turn 22 this year. They are the newest employees and interns in your company and the youngest people who buy what you sell. Zs are the kids in your house, teens at the mall, students in our classrooms, your nieces, nephews, and grandkids. Here’s the surprise. Gen Z shares generational DNA with their grandparents and great-grands, the S... Read More
Posted by Amy Lynch at Wednesday, July 8, 2015
Finances Gen Edge Gen Z Generational Cycles Generational Intelligence Homelanders HR

Wednesday, September 24, 2014

Marketing to Mini-Makers

Were still learning about Gen Z, born between 1995 and 2010, but the race is already on to engage this generation of digital, resourceful realists.  If not to sell to them directly, then to influence them to, in turn, influence their Gen X parents to view brands favorably. Why the imperative to create brand relationships with kids still in elementary and middle school? One reason. Their first language is digital. As true digital natives (they don’t remember before smartphon... Read More
Posted by Amy Lynch at Wednesday, September 24, 2014
Culture Gen Edge Gen Z Homelanders Manufacturing Marketing Sales Surprise Me Technology

37 Killer Strategies

Join more than 5,000 subscribers, and get the power of Generational Intelligence delivered right to your inbox.

Generational Edge
Meanwhile on Twitter
Generational Edge

Generational Play of the Week 

90% of employees say generational conflict wastes their time and lowers their productivity. -Forbes
Let's fix that!

Working with Generation X, Millennials, Gen Z and Baby Boomers all at the same time gets complicated. Make it simpler with the Gen Edge Play of the Week every Monday, complete with words to say and how-to instructions.

I'm game. send me my Plays!

Generational Edge
Reach out

Lynch@GenerationalEdge.com
615.944.6140
Nashville, Tennessee

© 2023 Generational Edge. All Rights Reserved. Sitemap Memphis Web Design by Speak
loading
37 Killer Strategies

Get Ready for Killer Solutions!

Get the power of Generational Intelligence delivered right to your inbox

Get the power of Generational Intelligence delivered right to your inbox

Thanks for joining Generational Play of the Week. Look for a quick, easy play in your inbox each Monday morning.

Be sure to fill in your generation below so we can send you plays customized for your generation.

Best, Amy

*
*
Please answer the simple math question below to submit the form.
2 + 2 =