38 Killer Strategies You Can Use to Crush Gen Conflict Now!

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Amy Lynch

Generations Expert + Idea Warrior + Entrepreneur

Category: Generational Cycles

8 Ways the Pandemic Will Define Gen Z

Each generation has a watershed moment when they are young – a sudden plunge toward uncertainty they all remember vividly all their lives. These moments crystalize the frame of mind for a whole generation of kids.  For months, Gen Z kids have sheltered in place, worn masks, socially distanced and learned online. They listen as authorities argue about solutions. Summer vacations are uncertain, as is school in the fall. How will all this change them?  In Ge... Read More
Posted by Amy Lynch at Wednesday, May 20, 2020

2020: Will Your Generation Be Invisible?

Amy spoke recently to the Boyd Center for Business and Economic Research. THESE ARE NOTES FROM her ADDRESS.      The room was full of data-heads. Everybody there spoke “numbers” fluently. So we started there – big generations, small ones, how peacetime and good economies make birthrates go up while wars and uncertain economies drive fertility down. As a result, Millennials are today's official gorilla gen with Gen Z p... Read More
Posted by Amy Lynch at Saturday, August 25, 2018

Feeling the Pressure as Generations Shift? A Quiz

Do you find yourself thinking  We must get younger faster, We are at a tipping point, or  We have to change in order to survive. These are the kinds of comments I hear from clients and audiences these days. And no wonder. In generational terms, we have entered a 4th Turning, when everything feels more urgent.   Once in a Lifetime Generational studies reveal that every 80 years or so we cycle through a period when change suddenly accelerates. The "... Read More
Posted by Amy Lynch at Sunday, February 18, 2018

Whatcha Gonna Call Gen Z?

Many factors shape a generation – the economy, the political scene, parenting trends, educational methods and big turning-point events like the Kennedy and King assassinations, 9/11 or The Great Depression. A new generation is created when several elements like those above come together and create a clear shift in the national mood—from passionate to cynical maybe or, more recently, from cynical to urgent.  Right now, we’re watching those fact... Read More
Posted by Amy Lynch at Tuesday, August 22, 2017

Healthcare Disruption and Gen IQ

What’s changing in healthcare? Nearly everything! It’s easier to ask what’s not changing. That would be a shorter list.     Three megatrends are in play simultaneously:      digital tech, consumerism and public policy No matter what our role in the industry, we're all feeling the pressure of disruption. Star Trek and TUGS New technology is all over the board, from electronic charting, mobile care and scheduling with apps to wear... Read More
Posted by Amy Lynch at Tuesday, July 25, 2017

Millennials Revive Rust Belt Cities

What are cool cities for Millennials? Denver, Austin, San Francisco and Nashville top the list of“it” cities for Millennials, but they are old news. To find hot cities right now think Rust Belt. Millennials are revitalizing Pittsburg, St. Louis, Detroit, Columbus, Baltimore and Cleveland, cities once given up for dead. To imagine whats’ happening, picture an airline route map in a flight magazine in which all the lines curve up from the coasts and converge in the center. ... Read More
Posted by Amy Lynch at Tuesday, September 27, 2016

Innovation: Part of the Job

No matter where you look, innovation is transforming old, overwhelmed systems. No industry is like it was 5 years ago. Online shopping disrupts store-front retail. Online degrees disrupt campus-based education. Newspapers are failing, and Twitter is growing. Entrepreneurs crowdsource their start-ups, seek gigs rather than careers, and use Uber rather than buy a cars.   No More Status Quo This fits with generational cycles. Every 80 years or so, we go through a period of massive di... Read More
Posted by Amy Lynch at Tuesday, February 16, 2016

New Org Charts for an Era of Change

I often talk about org charts in my speeches. When I show audiences a traditional top-down pyramid, two things happen simultaneously—some people groan aloud, and other people say “Hey, it works.“ The difference is often generational. Likewise when I show audiences a matrix-like org chart, some people say “yes!” and others say, “That looks like chaos.” Again, the difference tends to be generational. Here’s the hard truth. We work in the in... Read More
Posted by Amy Lynch at Wednesday, January 6, 2016

Growing, but Gray?

Associations and nonprofits tend to have a common problem these days—going gray. Even groups that are growing in this recovering economy are often growing older, too. No surprise then, that the biggest challenge associations and nonprofits report is engaging younger generations. Until recently, people supported nonprofits and associations because it was the “right thing to do.” Nothing wrong with that. It just doesn’t work with Gen X and Millennials. The first quest... Read More
Posted by Amy Lynch at Wednesday, October 14, 2015

Animation for Gentler Generations

Once upon a time, a boy named Finn and his magical dog Jake saved a candy princess from an evil king in the land of Ooo—and sparked a viral phenomenon. Since 2007, Adventure Time has garnered dozens of awards and 3 million viewers per episode--kids and adults in equal numbers.   I was fascinated when several Millennials told me they watch AT. What gives? Why would 20-somethings glom onto a seemingly naïve cartoon?   First, there’s the way it looks. Each episode ... Read More
Posted by Amy Lynch at Wednesday, September 30, 2015
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