Alas, it’s the Millennials’ turn to feel old. Gen Z (also called Homelanders or GenEdge) is coming of age.
The oldest Zs turn 22 this year. They are the newest employees and interns in your company and the youngest people who buy what you sell. Zs are the kids in your house, teens at the mall, students in our classrooms, your nieces, nephews, and grandkids.
Here’s the surprise. Gen Z shares generational DNA with their grandparents and...